Second Opinion, the core of the Market Edge site, provides a complete technical and fundamental snapshot of a stock on a daily basis. Included in the report is the Opinion which is either Long (buy), Neutral or Avoid. These Opinions are designed to provide users with conservative and reliable entry points for both long and short sale positions. The Opinions are typically correct about 70% of the time with the winners outperforming the losers by a 3:1 ratio.

Market Edge provides a Status Report which updates the performance of these Opinions on a daily basis. It is located on the left side bar on the Market Edge home page and is labeled 'Second Opinion Performance'. You can also retrieve a Status Report for each of the lists that are located in the Stock Watch module. Simply select a list and the click on List Status which is under the Maintenance drop down.

In addition, a study was performed over a five year period in which the stocks included in the S&P 100 (OEX) were bought and sold based solely on the Opinions. When a stock was upgraded to Long (buy), the stock was placed in a portfolio and held until the Score dropped to -3 or lower. This strategy resulted in an average annual gain of 23% while being invested only 53.9% of the time. Over the same time period the S&P 100 averaged a 9.6% annualized gain. For complete results of this study click on the Help/Contact Us button located in the upper right hand corner on the Home page. Click on the Market Edge Jump Start button located on the tool bar and then on Lesson #2.

Market Letter consists of three proprietary market timing models; the Cyclical Trend Index (CTI), the Sentiment Index and the Momentum Index. The collective readings from these indices are incorporated into a market timing model that is referred to as the Market Posture. Based on the status of the indices, the Market Posture is regarded as Bullish, Bearish or Neutral. The model is updated on a weekly basis and has a record dating back to 1974 of accurately forecasting the Dow with better than an 80% accuracy. More recently, while the Dow was down three of the four years ranging from 2000 to 2003, timing the market with the Market Edge long/short approach produced a gain each year. In addition, a buy and hold strategy over the same period would have produced a loss of 9.1% while the Market Edge long/short approach would have generated a non-compounded, 44.1% total return.

Typically, the model will reverse its posture 2-3 times per year. By staying on the right side of the market, subscribers are Long stocks when conditions are favorable and out or short the market during times of uncertainty. For a complete description of the timing models click on the Help/Contact Us button located in the upper right hand corner on the Home page. Click on the Market Edge Jump Start button located on the tool bar and then on Lesson #3.

In addition to the above components, there are two additional modules, Money Runner and Smart Charts which also include confidence building features.

Money Runner focuses on specific stock recommendations. Starting with a list of stocks which have been upgraded (potential buys) or downgraded (potential shorts) by the major Wall Street firms, Money Runner either buys the stocks when Second Opinion upgrades it to a 'Long' or shorts the stock when Second Opinion downgrades it to a 'Avoid'. Money Runner includes a suggested Target and a Sell Stop for Long positions. Short sale candidates also have a downside Target and a protective Buy Stop. Once a stock is added to the portfolio, the List Date and List Price are noted so as to evaluate how the current open positions are performing. To access Money Runner, click on the Analysis Tools button which is located on the tool bar and then on Money Runner. Click on either Current Buy or Current Short list to view the open positions. To check out how the recommendations are doing look at the last three columns which include the List Date, the List price and the % Dif which is the percentage gain or loss since the stock was placed on the list.

Smart Charts is the most advanced charting package on the web. Employing slide technology and computer-generated alerts, Smart Chart portrays a stock's current technical condition, alerts the user to trading signals and includes a complete set of customizable technical indicators and studies. With Smart Chart you not only get a picture of a stocks trading history but also receive action oriented trading signals and alerts on a daily basis. The slide technology feature of Smart Charts allows the user to see various indicators in action which builds confidence in their forecasting ability. To view an indicator in action, click on the Technical Analysis button on the Smart Chart tool bar and select an indicator which will be located under the chart. Position the cursor on the slide bar beneath the chart, hold down the left mouse key and slide the bar in either direction. Gold and Platinum subscribers can access Smart Charts by clicking the Launch Smart Chart button located in the upper right hand corner of the various pages.